BRAND IDENTITY DESIGN
Look like the business you actually are.
A visual identity designed to reflect your business and earn trust on the first look, from someone who sees a logo and a brand strategy as two parts of the same thing.
WHO THIS IS FOR
Your brand should do some of the selling for you.
First impressions happen fast. Before anyone reads your copy, watches your video, or takes your call, they’ve already formed a view based on how you look. A strong visual identity doesn’t just make you look professional, it tells the right people that you’re for them.
This is for businesses starting fresh, outgrowing a DIY logo, or realising their visual identity no longer reflects where they’ve taken the business.
WHAT YOU GET
A complete visual system, not just a logo.
We work with you and our senior designer to build an identity that holds together at every touchpoint. The deliverables include:
- Primary logo and black and white logos, high res and in multiple formats (.jpeg, .png, .eps, .svg)
- Colour palette
- Typography system
- Brand guidelines document, so anyone working on your brand knows exactly how to use it
Everything is handed over in a format your designer, printer, web developer, or social media manager can use immediately.
HOW WE WORK
Design decisions come from strategy, not personal taste.
Brand identity design at Signal always starts with understanding who you are, who you’re for, and what impression you need to make. Design decisions come from that, not from what looks nice that week. Which means the end result isn’t just something that looks good. It’s something that works.
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